Shappaman rose to fame very early in life on the back of the very successful group, Camp Mulla. When they were on the up and up they managed to constantly communicate with fans both as a unit and individuals to grow their brand.
However, these days the social media scene is taking over young people’s lives as they continuously strive to maintain a facade of lavish lifestyles and unnatural beauty. Shappaman who knows the power and the danger of social media speaks exclusively on the matter to the #LIT360 crew.